Sales training
Your salespeople don't need to be “motivated”. They need to make progress on what's really blocking them, with someone who pushes them on their own deals. That's exactly what we do together.
Two formats, one obsession: that it sells better
Depending on your team and your stakes, we work in coaching (regular sessions on real deals) or in training (structured workshops on your concrete cases). Often it's a mix of the two.
What we work on
- Prospecting: cold calling, multichannel, hooks that open a conversation.
- Discovery: surface the real need, qualify fast, stop wasting time.
- Negotiation: hold your prices, defuse objections, keep control.
- Closing: move the deal forward, create the right urgency, sign cleanly.
- Sales & AI: use AI to prepare, prospect and follow up (see the AI expertise).
How it works
We start from your call recordings, your open deals, your CRM. No method recited for its own sake: we only use a framework (SPIN, MEDDIC, other) where it changes something in your pipe. The goal is for your team to sell differently from the very next week, not to tick a training box.
Who it's for
- Salespeople already in post that you want to take up a level.
- A small team selling without a shared framework, going in all directions.
- A founder who wants to hand their selling over to their first reps.
Need one-on-one support over time? See B2B sales coaching. A course designed for funding (OPCO, CPF)? See the Qualiopi sales training. And to take over sales leadership: the part-time Head of Sales.
- Reps who ask the right questions
- A shared sales framework, no more everyone-their-own-way
- More qualified meetings and a better closing rate
- Objections handled without getting defensive
- Reflexes that stick after the training
Coaching or training?
Both depending on your need: regular coaching on real deals, or structured workshops on your cases. Often a mix of the two.
What do you work from?
Your real calls, your open deals, your CRM. Not generic slides.
How many people?
From one-on-one to a whole team, depending on the chosen format.
Is it fundable?
No OPCO or CPF funding at this stage. We build a direct, tailor-made format.
Shall we level up your salespeople?
30 minutes to tell me where it stalls. I'll suggest the right format, coaching, training, or both.
Book a call